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BuzzStream has proven to be an invaluable tool for link building and email campaigns, according to users. It assists in creating email …
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What is BuzzStream?
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.
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Popular Features
- Backlink management (17)9.090%
- Page grader (8)9.090%
- Task management (14)8.080%
- Multi-domain support (10)8.080%
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What is BuzzStream?
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.
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Overview of BuzzStream's inline editing and column customization capabilities
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BuzzStream for Link Building Demo
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Overview of BuzzStream for PR and Social Media.mp4
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| Mobile Application | No |
Frequently Asked Questions
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.
Reviewers rate Keyword analysis and Backlink management and Page grader highest, with a score of 9.
The most common users of BuzzStream are from Mid-sized Companies (51-1,000 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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BuzzStream has proven to be an invaluable tool for link building and email campaigns, according to users. It assists in creating email templates and automating follow-ups, making outreach more efficient. Users praise BuzzStream for its ability to compile lists of potential outreach opportunities, track outreach progress and success, and monitor brand mentions all in one place, eliminating the need for multiple spreadsheets. With the feature to have multiple tasks under a project name, users find it easier to manage their link building and PR exercises.
As a CRM, BuzzStream helps users manage relationships with social influencers and contacts effectively. It allows them to check website domain authority and Moz rank, providing valuable insights when identifying reliable sources for partnerships or content promotion. Users appreciate how BuzzStream streamlines the prospect outreach process by ensuring no duplicate contacts are reached out to and enabling timely follow-up emails. Beyond link building, BuzzStream also aids in building online press lists and recording built links for clients. By automatically revisiting sites to check for lost or removed links, the software saves users time and effort in maintaining a healthy link profile. The software's integration with emails is highlighted as a strong point, although some users mention encountering issues when switching email accounts. Overall, BuzzStream is praised for its ease of use and responsiveness to user input, making it a valuable tool for managing outreach campaigns and link-building efforts efficiently.
Ease of Use and Versatility: Users have consistently praised BuzzStream for its versatility and ease of use when it comes to email templates. Many reviewers appreciate the convenience of being able to copy and paste old emails or create new ones from scratch, saving them time and effort. The ability to add images to templates and save them for future use has also been highly valued by users, allowing them to quickly build out a solid email chain in just a few minutes.
Seamless Chrome Extension Integration: The Chrome extension provided by BuzzStream has received high praise from users for its seamless integration with the browser. Reviewers find it perfect and addictive, as it allows them to easily save websites, search for contacts, and send emails with just a button press. This integration streamlines their workflow and saves valuable time, making it one of the standout features of BuzzStream.
Effective Link Monitoring: The link monitoring feature in BuzzStream is considered incredibly useful by users. It simplifies the process of logging earned links on websites to their own website, while also periodically scanning the websites to check if the links are still active. This feature saves users hours of work and provides easy reporting on their link building efforts, making it an essential tool for managing successful SEO campaigns.
Clunky User Interface: Some users have found the user interface of BuzzStream to be clunky and in need of improvement. They feel that navigating through the software can be difficult and could benefit from a more intuitive design.
Email Integration and Notification Issues: Several reviewers have experienced difficulties with the email integration feature in BuzzStream. They have reported that notifications do not always function properly, leading to missed messages or delays in receiving important updates.
Buzzmarker Reliability: A number of users have encountered issues with Buzzmarker, the Chrome extension provided by BuzzStream. They have stated that it frequently breaks down and has difficulty retrieving contact information from websites, requiring additional manual effort on their part.
Users highly recommend Buzzstream for its features and lack of competition. They suggest conducting test campaigns to understand the quirks of the software and spending time to fully grasp the user interface and user experience before launching campaigns. Buzzstream is recommended for PR and Link Marketing Outreach, as well as for Public Relation or Outreach Teams. It is also suggested for anyone engaged in blog outreach or SEO related tasks.
Another common recommendation is to utilize other social media sites in addition to Buzzstream. Users recommend sectioning contact lists and conducting research to build lists using Buzzstream. It is also suggested as a great addition for any team leader. Users highly recommend taking the time to learn the software, considering the bugs and customization needed in Buzzstream.
Users believe Buzzstream is worth the price and commend it for ease of use and helpful staff. Additionally, Buzzstream is recommended for creating audiences easily, outreach and link management, and its powerful CRM and integration with MOZ API.
However, users also mention that there are better alternatives to Buzzstream, especially if one is already using marketing automation solutions like Hubspot or Marketo. Users suggest implementing Buzzstream early on in a project for increased productivity and seriously considering it for that purpose.
Lastly, users highly suggest trialing Buzzstream to see how it could assist with specific use cases. They believe it is better suited for SEO and PR compared to other CRMs like Sales Force and GoldMine. Buzzstream's link monitoring feature and SEO and PR orientation are also mentioned as reasons to consider using it.
Attribute Ratings
Reviews
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December 17, 2019
BuzzStream for Link Building Agency
We are a content marketing agency with a focus on SEO and link building. We create assets that we then pitch to bloggers or journalists via email to get links. We use BuzzStream as our primary emailing software to send, organize and track all of our email outreach. With Siege Media being large, it is very important that we have software capable of tracking all of our work.
- Integrates with Google Chrome, so there is one less tab you need to open.
- Tracks opens and clicks for emails you've sent.
- Once you've locked in a template, if you need to change it on previously scheduled drafts, you have to do it manually.
- It would be nice if it showed you/highlighted low Domain Authority or spammy sites.
26.25%
2.6
N/A
N/A
25%
2.5
- Cuts down on wasted time sorting between Google Sheets.
- It allows you to send emails right through a Chrome Plugin, eliminating excessive tabs/windows.
January 17, 2019
Stuck in a linking building rut? BuzzStream will help you get your outreach efforts back on track!
Buzzstream is used exclusively by marketing and, in particular, it is used 100% by me! A few years ago, I ran into BuzzStream in an article and realized it was the missing piece I had been looking for when it comes to link building and email campaigns. Using BuzzStream, I was able to create many email templates to aid in link building (AKA SEO) for our website and then utilize the software to aid the marketing team in long term outreach campaigns. It is a fantastic way to save websites that you want to contact, track email sends, opens of said emails, and create an automated follow-up. It is a huge time saver and makes everything smooth from tracking down websites to contact all the way through to connecting with those websites!
- Email templates--easy to use! Copy and paste old emails, create a brand new one, add images if you want and save! In a few minutes, you can easily build out a solid email chain. Then with a one button press from their Chrome extension, you can send an email to a contact on the website.
- The Chrome extension! It is perfect--you open it up, save the website, use it to search for contacts and email them as needed. Once you use this once, you will be hooked!
- Link Monitoring. Using the Chrome extension you can log links earned on websites to your website. The software then scans the website occasionally to let you know if the links are still active. Saves hours of work and provides you easy reporting on your link building efforts!
- Contact info! It is nice that BuzzStream provides a list of contacts you to email, but it is a pretty basic list. I personally use Hunter and import the contacts into BuzzStream
- UI can be a bit clunky in the software. It feels like it could use a new coat of paint. Functional, but not great at this moment!
- Project folders. They make sense, but I feel like it took me a while to really get used to them and understand how to use it.
- If you are building outreach campaigns for multiple brands with different emails addresses, there is no built-in system to stop you from sending an email from a wrong email address. Adding a feature that allows you to set a primary email for projects would be nice (If it exists already--I hope someone will show me how to do this)!
70%
7.0
N/A
N/A
90%
9.0
- BuzzStream has helped me build 100's of links to the website I manage and easily allows me to track and report on which of those links are still active.
- Helps with outreach on special projects--such as promote blog articles, surveys, etc...
- Provides an easy way to save websites that would be good to build links for and/or contact to partner with.
- BuzzStream also allows some great customization on the website list, so you are able to pull in the metrics that matter most to you (If you want to look at domain authority for all the sites you saved, you can. If you want to see social shares, choose that)!
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization features were something that (at the time) the competitors did not have. Finally, the cost of BuzzStream was a lot less than the competitors, but it didn't sacrifice features. I actually had a subscription to SpyFu and after using BuzzStream for a few months, canceled it because I found that I never logged in or used SpyFu.
March 16, 2018
The Best!
Using BuzzStream for link building has made link building a very easy job!
It was only used for link building and PR exercises by digital team.
All we had to do is to find the websites and buzzstream would do the rest. You can send emails to your contacts, keep track of conversations, prices, projects and campaigns. It is an amazing management system for links and PR!
It was only used for link building and PR exercises by digital team.
All we had to do is to find the websites and buzzstream would do the rest. You can send emails to your contacts, keep track of conversations, prices, projects and campaigns. It is an amazing management system for links and PR!
- Keep track of websites and your pipeline. It keeps track of all of the items in a pipeline, where they are at, what stage, what level, how well they are performing online and so on.
- Send emails, and emails in bulk with automatic personalisation.
- Manage your campaigns through projects. Send later-reminders, reply reminders, send reminders and so on.
- Email performance reports, so you can do A-B testing for your campaigns
- Contact info discovery, so you only need to put a website in and it brings up all of its information for you.
- Link Monitoring.
- Buzzmarker is their chrome extension that very often breaks down.
- Some contact info wouldn't come up, so you need to look through yourself (obviously).
- Sometimes email tracking can go a bit south, but if you keep an eye on it is fine.
90%
9.0
N/A
N/A
40%
4.0
- It helps to record the results of the campaigns in the first place.
- It helped to measure the outcomes of the campaigns.
- Helps to work on a bigger SEO projects and implements to many SEO strategies easily.
Honestly, haven't used anything else for link tracking that has been nearly as successful as Buzzstream.
While many other SEO tools offer help for link building, they don't track links per se. So I would say Buzzstream is one of the key tools for a digital PR that has SEO intentions.
If you are running a very small campaign, just use Excel. But Buzzstream with other SEO tools, like Majestic or MozPro will create a powerful, well-rounded campaign.
While many other SEO tools offer help for link building, they don't track links per se. So I would say Buzzstream is one of the key tools for a digital PR that has SEO intentions.
If you are running a very small campaign, just use Excel. But Buzzstream with other SEO tools, like Majestic or MozPro will create a powerful, well-rounded campaign.
- Importing new websites to the project, by hand, or by a CSV
- Bulk emails and personalisation
- Reminders and reports of email performance
- Team performance reporting is annoying when you have a lot of people using the software
September 19, 2017
BuzzStream- Not What I Needed
We are using BuzzStream as a CRM to manage our social influencers, as well as a tool to check websites domain authority and Moz rank.
- Mailbox: I can BCC every email correspondence with my contacts and it is saved in their profile to refer back to later.
- Multiple Projects: I can create multiple projects and then only have those visible to certain team members.
- Buzzmarker Chrome Extension: This extension makes it incredibly easy to add a new contact into our account. It's particularly helpful for contacts that we want to reach out to.
- I do not love the interface for each contact.
- I can't save individual Instagram accounts as websites. I suppose I could create a contact for those social influencers that don't have a blog, but working with the contacts Account/Blog name is far easier than their names. Particularly when there are multiple people per website.
N/A
N/A
N/A
N/A
N/A
N/A
- It serves as a platform for one employee to find prospective contacts for another employee to do outreach.
- BuzzStream mailbox that I can BCC so email correspondences with contacts are automatically saved rather than needing to write a note about what I said in the email.
- Assigning projects to team members.
- Going between your list of contacts in the project and specific contacts. You have to hit "close" instead of just clicking out.
September 15, 2015
Buzzstream Review for Linkbuilders
We used BuzzStream to record the links that were built for certain clients. During our link building process, we have an extensive prospect/outreach process that needs to be organized, from finding contacts, to setting up templated messages, to outreach and then follow up. It helps us keep track of who we've contacted, whether we got the link and also automatically revisits the sites to check if the link is lost or removed. It also has helpful categorization features so that your rolodex of bloggers is never lost, and can be reused/repurposed.
- Allows for tracking of outreach messages
- Great for templated message, using custom fields that you can insert via csv upload
- Great for follow ups and other notes that may be hard to keep track of
- Can be bulky, the Buzzlink extension can be inaccurate and has a learning curve in order to get full benefits
- Reports can be inaccurate
- Load times and other UX errors can be very frustrating
95%
9.5
60%
6.0
80%
8.0
- Has streamlined process of research, outreach and follow ups that can cause headaches
- Leveraged tool to create internal reports of # of links built over a given time period for clients
- We can continue to use the saved contacts/roladex for the future
The only other competitor I can think of is Gmail/mail merge/Boomerang. While Gmail can't find contact info, you can use it in conjunction with mail merge to create templated messages along with Boomerang to remind you to follow up in a couple days. This is definitely a less enterprise solution compared to BuzzStream, but BuzzStream can also be clunky and hard to navigate if you are not proficient.